I’ve spent a good chunk of my career designing and developing enewsletters for my customers. The way things normally work is that you spend more attention on others’ needs than your own. That’s the way it should be. On the…
I’ve spent a good chunk of my career designing and developing enewsletters for my customers. The way things normally work is that you spend more attention on others’ needs than your own. That’s the way it should be. On the…
As a creative professional with 25+ years experience, it’s natural I get questions from aspiring designers or website developers. Recently, I was asked by a talented, energetic young man how he could get more experience to be a website designer.…
In 2010, I wrote a post about how potentially important a facebook presence can be to an organization’s online success. About a month ago, I stumbled upon a great article (TheLinkBuilders.com) taking a different look on the subject. They specialize in rankings,…
After several months of research, phone calls, emails, and more research, we finally went live with this powerful new site. Employerbrief.com was probably by far, my most far-reaching campaign. The site includes everything and my customer has already picked up…
Every organization, commercial or non-profit, has a story to tell. With 26+ years in marketing, one of the the biggest thing I’ve learned is that virtually everything changes. With change should come an approach to accommodate to it. So you’ve…
By now, it’s no secret that virtually every internet marketing expert is recommending that businesses use social networking sites as marketing tools. I’ve heard this for a few years that it’s important to “friend”, “tweet”, “digg”, “linked-in”, and “buzz” etc……
I have blogged about the vital importance of using useful and informative content on your website. It doesn’t matter whether your posting data or descriptive copy, make sure you have a purpose for what you’re showing your audience. Entertaining your…
When I first began developing websites, the trend was to show as much stuff as you could put on a page and then add some more. The web was so new and it was so cool compared to print. Hey…